SERVICES

SERVICES

These days I’m full-time at Wispr Flow, running celebrity and culture partnerships, so I’m not taking on new fractional CMO work. Below is what I did before. For some companies I was a fractional CMO who owned the whole go-to-market plan, and for others I was the founder’s trusted advisor, the person they called when things got messy. My biggest asset is my reputation. I’ve spent 25+ years building it by doing the hard, foundational work before anyone sees the flashy results. I still make time for talent, for Israel and for the next crazy experiment. If that’s you, say hi.

These days I’m full-time at Wispr Flow, running celebrity and culture partnerships, so I’m not taking on new fractional CMO work. Below is what I did before. For some companies I was a fractional CMO who owned the whole go-to-market plan, and for others I was the founder’s trusted advisor, the person they called when things got messy. My biggest asset is my reputation. I’ve spent 25+ years building it by doing the hard, foundational work before anyone sees the flashy results. I still make time for talent, for Israel and for the next crazy experiment. If that’s you, say hi.

1.

Talent, Celebrities, & the Creator Economy

Talent, Celebrities, & the Creator Economy

The creator economy runs on trust, and I've worked both sides of it.


For Talent: I'm the confidential backchannel for creators at big turning points, usually when an influencer is trying to become a real business. This is the work of building teams, scaling platforms, and structuring deals that build long-term wealth without selling out your audience’s trust.


For Companies: I advise the businesses selling picks and shovels to creators, and the brands that want to work with creators without it feeling like an ad buy.

The creator economy runs on trust, and I've worked both sides of it.


For Talent: I'm the confidential backchannel for creators at big turning points, usually when an influencer is trying to become a real business. This is the work of building teams, scaling platforms, and structuring deals that build long-term wealth without selling out your audience’s trust.


For Companies: I advise the businesses selling picks and shovels to creators, and the brands that want to work with creators without it feeling like an ad buy.

2.

Corporate

Corporate

Large organizations are full of brilliant people, but they're often stuck. I come in from the outside to get the new thing moving.


I partner with senior leadership to pilot high-stakes projects that require a blend of entrepreneurial agility and corporate savvy. Whether it's spinning off a new B2C product from a legacy B2B giant, building an in-house digital talent network for a major media company, or helping an AI powerhouse launch its first consumer offering, I provide the strategic blueprint and the operational leadership to make it happen.

Large organizations are full of brilliant people, but they're often stuck. I come in from the outside to get the new thing moving.


I partner with senior leadership to pilot high-stakes projects that require a blend of entrepreneurial agility and corporate savvy. Whether it's spinning off a new B2C product from a legacy B2B giant, building an in-house digital talent network for a major media company, or helping an AI powerhouse launch its first consumer offering, I provide the strategic blueprint and the operational leadership to make it happen.

3.

Startups

Startups

For early-stage companies, the most valuable resource is time. My job was to save founders some of it, by helping them skip the mistakes I’d already made or watched others make.


I was a founder’s second brain and a partner in the trenches, whether the title was fractional CMO or strategic advisor. That usually meant the brand, the go-to-market plan and the partnerships that put a startup on the map. It also meant writing the story and building the decks that raise money and close deals, which I’m especially good at. I’ve always been very transparent about my pricing, and you can see who I’ve worked with on the Startups page.

For early-stage companies, the most valuable resource is time. My job was to save founders some of it, by helping them skip the mistakes I’d already made or watched others make.


I was a founder’s second brain and a partner in the trenches, whether the title was fractional CMO or strategic advisor. That usually meant the brand, the go-to-market plan and the partnerships that put a startup on the map. It also meant writing the story and building the decks that raise money and close deals, which I’m especially good at. I’ve always been very transparent about my pricing, and you can see who I’ve worked with on the Startups page.

4.

Investments

Investments

Plenty of investors have money. Fewer know which founders and creators are worth backing, and that's where I come in.


I connect investors with the creator economy. For investors, I help vet ideas and bring proprietary deal-flow to the table. For portfolio companies, I act as an embedded operator, bringing the value of my experience and network to accelerate growth. I know traditional VCs and angels, and a lot of the celebrities and creators who invest too.

Plenty of investors have money. Fewer know which founders and creators are worth backing, and that's where I come in.


I connect investors with the creator economy. For investors, I help vet ideas and bring proprietary deal-flow to the table. For portfolio companies, I act as an embedded operator, bringing the value of my experience and network to accelerate growth. I know traditional VCs and angels, and a lot of the celebrities and creators who invest too.

5.

Israel

Israel

I work at the intersection of media, entertainment, talent and Israel. Since October 7th that has meant advising digital communications efforts, producing solidarity events (including the one I led at Sundance 2024), coordinating celebrity visits to Israel and helping Israeli voices tell their stories at scale. Some of this is pro bono, some is formal advisory. If you're a philanthropy, institution or founder working on these problems, I'm most useful in the room where the strategy gets decided.

I work at the intersection of media, entertainment, talent and Israel. Since October 7th that has meant advising digital communications efforts, producing solidarity events (including the one I led at Sundance 2024), coordinating celebrity visits to Israel and helping Israeli voices tell their stories at scale. Some of this is pro bono, some is formal advisory. If you're a philanthropy, institution or founder working on these problems, I'm most useful in the room where the strategy gets decided.

Don't take my word for it. Ask the machines: ChatGPT, Claude, Perplexity, Grok

Don't take my word for it. Ask the machines:
ChatGPT, Claude, Perplexity, Grok

Don't take my word for it. Ask the machines: ChatGPT, Claude, Perplexity, Grok

©2026 by Jacob Shwirtz. Tenderly Crafted by Doug of Storyarc. Stay Juicy!

©2026 by Jacob Shwirtz.

Tenderly Crafted by Storyarc.

Stay Juicy!